Archivi tag: japan

Milano Genius 2019, when creativity meets Japan through Arts, Culture and Innovation.

It has been edited a formal proposal which Italian Institute of Culture in Osaka decided to promote Italian culture and society though special events platform that will include creative contents from February to June 2019; the project called Milano Genius 2019 will be focused on arts, culture and innovation from Milano City.

IIC Osaka’s Director, Mr. Stefano Fossati decided to sustain this project to promote Culture, Arts and Innovation as mutual understanding and pro-active framework between Italy and Japan.  Asian Studies Group will support the whole organisation in terms of operative management from Milan, and as partnered organisation it will manage the agenda of activities in direct communication with Italian Institute of Culture in Osaka.

milano genius 2019 png

The project has been already introduced on preliminary phase to Osaka City and Milano City in the last weeks in behalf of informing the municipalities about patronage and co-branding.

Osaka City accepted to cooperate in the initiative hosting some contents of Milano Genius 2019 at important venues under the official promotion and introduction of the government of the City.

Both of the two municipalities Milano and Osaka are the cities of EXPO (Milan in 2015 and Osaka in 2025) and Milano Genius 2019 represents an additional common scenario for international cooperation and understanding.

Some contents that are going to be presented in Milano Genius 2019 have been promoted or designed as activities produced though our Switch on Your Creativity hub and they will be sponsored by our side and introduced as part of Switch on Your Creativity 6th Ed. 2019.

The logo has been designed by Arianna Galuppo from ACT Agency Milano‘ s team for IIC Osaka and presented on 26th of November to the international relations departments of Milan City and Osaka City.

As Association with headquarter based in Milano, on choosing our city as core content of this Milano Genius 2019 exhibition and events serie, we decided to improve cooperative and aggregative dynamics with Osaka City, due of twinning status of Osaka with Milano.

Beyond that, if we consider the assignment of official mandate for next EXPO’s organisation in 2025 to Osaka City, it’s easy to understand how much this project represents in terms of useful interaction between the two municipalities

Selected venues for activities included in the schedule for Milano Genius are well framed, beyond Festival hall Tower, in Nakanoshima, headquarter of IIC Osaka, they are chosen to show very attractive sides of the city and include universities, museums, public halls and new developing areas like Grand Front Osaka. Innovation is also subtitle of the project and it’s well represented by areas selected as performing venues for the programme.

grand front osakagrand front b

Milano Genius 2019 will embrace Contemporary Art, Design, Performing Arts, Music and Theatre.

In particular March will be the months dedicated to Design from Milan in Osaka with some exhibitions and open seminars with inclusive cooperation’s opportunities for japanese designers into joint-project that will allow them to participate to Milan Design Week 2019 in April.

In April it will be the turn of performing arts with some special performances, first ever in Japan (like Mistero Buffo – Dario Fo) with seminars and classes about italian contemporary theatre.

Always in April there will take place some contemporary art’s exhibitions with technical partnership by highly specialised agency Arti Services (Ms. Alessandra Korfias) and in May it will be the turn of contemporary photography, music with live concerts to introduce italian songwriters from Milan’s area and food experiences with starry chef from Milan who will portray in special menu some creative elements derived by music made in Milan.

The performing schedule is going to be busier as long as the opening of Milano Genius is getting closer, with some proposals from many sides we are trying to involve to make this cultural experience branded Milan unique in Osaka.

 

 

Annunci

How will the YDD projects by IED Turin students be welcomed by the Japanese market? Here what they think!

“How can you see your project in the Japanese market?”

We asked this question to the young designers participating to Youth Design Day in Japan.

Watch the video to know the answers given by the participants who come from IED Turin.


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YDD Projects meet Japanese taste. Watch the video and find out how!

In the video below, you can find what some of the other Youth Design Day in Japan participants think about the Japanese market taste concerning sustainable design.

They explain us why and how their design can be appreciated by the Japanese consumer.

The question is “How can you see your project in the Japanese market?”. Here are the answers by Christian Carlino, Dario Ivone and Monir Kazemian, Xijing XU, Tian WU and Yue LIU , Alessandro Azzolini, Clementina Chiarini and Nicolò Cellina, Vincenzo Sorrentino, Sara Vignoli, Alastair Brook, Jack Lehane, I Putu Wiraguna.


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How can #Design save the #Planet? The answer from #ydd2018 participants.

We asked the young and talented Youth Design Day in Japan participants how, in their opinion, Design can be part of the Planet’s safeguarding movement.

In the video below, you can find the answers they give us to the question “How can Design save the Planet?


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Curious about the IED Turin proposals for #YDD? Here are 3 projects by its students!

As anticipated by an article published last week, IED Turin selected some of its students of the Transportation Design course, to participate to our contest The Youth Design Day in Japan, also due to the fact that the deep attention to Sustainability is a common element that join Switch On Your Creativity and the University in Turin. The projects they selected are 5, and in this article you are going to find out 3 of them. The other projects will be illustrated in the next one.  Let’s start from the first project.

It is by Emanuele Tomassorri, 21 years old. It regards Honda Motorinoa vehicle prototype which tries to combine functionality and portability without overlooking the importance of Sustainability.

Here what its creator says about his project:

“Honda motorino was born from a modern interpretation of the vehicle from which it takes its inspiration, the Motocombo. Its purpose is to mix urban life together with the mobility of urban planning itself, an object that allows you to be guided or transported easily, depending on the user’s needs.

This project was born to overcome the problems of space, use and theft caused by vehicles in this segment, being an object that is easily transportable and very intuitive in its use.

It tries to avoid dead spots during the use of the vehicle in areas where the vehicle in motion cannot be used. Simply, it bends and is totally transportable on the shoulder.”

emanuele tomassorri
Emanuele Tomassorri

 

hondamotorino
Honda Motorino

 

The second project is by Matteo Prola21 years old. His project name is F111 and concerns a prototype of a completely electric vehicle for the Ferrari brand.

Below the words from Matteo about his work:

F 111 is a zero-emission electric vehicle with a rooted sense of sustainability in his concept. What characterizes it is the sinuosity of the shapes, as if a veil were dropped and then molded to the underlying structure, thus creating and transmitting that sense of lightness and elegance, without forgetting to give back the right dynamism to the volume. 

[…] It is conceived to respond to the needs that will born when car sharing will be very popular and people, tired of them, will want to return to the pleasure of driving. Especially when the problems of the planet become unsustainable due to the emissions of petrol and diesel engines. This is why it has the key to sustainability in terms of solving a social problem caused by these dynamics. This product will allow people to have very high performance at the level of a 12 cylinder, but at the same time able to preserve the surrounding environment.

[…]This project has been developed and conceived with an eye always towards the internationalization of the product. Japan has always been a lover of the reds of Maranello, since the 70s, when the feeling broke out. The attraction for the elegant and muscular forms, and the innovation that Ferrari has always included in its models. I was inspired by the F40 because at that time it had stunned the audience, as if it came from another planet. Result obtained thanks to the collaboration with Pininfarina. The goal was to create a sort of Formula 1 adapted to road use.”

matteoprola
Matteo Prola
F111
F111

 

The third project is by Mirko Pocobello, 25 years old. The name of his project is Pathos and it is a motorbike model made for Maserati. It involves elegant lines and sustainable life-circle.

Here what Mirko has explained us:

“Pathos is a motorbike made for the Maserati brand. It is a visionary product that does not have a precise temporal collocation. Hence the idea of ​​thinking of an object that could be out of time, that did not undergo fashions or trends of the moment. A primordial object, the achievement of a further synthesis, both volumetric and conceptual. Thus, drawing a sustainable product because of an end of life that potentially does not exist, an avatar that lives with us as long as we are alive, an extension of the body. This is Pathos.

[…]I believe that the search for a new formal language does not have to consider market segments as hermetic zones from which one cannot go out. Rather, I believe that the contagion between the various areas of design is of vital importance for the continuous evolution.”

mirkopocobello
Mirko Pocobello
pathos
Pathos

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Three YDD sustainable projects explained by their authors: Here the video!

What is your project and why it can be considered sustainable?

Three YDD designers – we have already talked about them in the previous articles – answer to the question about their design. They are:

  • Alessandro Azzolini – Project name: “RCCP – Repurposed Cardboard Chair Project“;
  • Christian Carlino – Project name: “VETA 2001 – Chromotherapy Lamp Project“;
  • Daniel Skoták and Patrik Rešl – Project name: “BambooBottle“.


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Straws and Spoons to reduce disposing pollution: a project for the YDD 2018 edition

Jeon Sang IL is a South-Korean 30 years old designer who wants to help solving the disposal problem by creating some new straws and spoons which can be used in different kind of meals like breakfast, or lunch and dinner. In this way, we can reduce the pollution made by disposing lot of plastic cutlery.

This is what he told us about his design and its sustainability.

SOYC: “Can you explain us your project and in which way it can be considered sustainable?”

Jeon: “I designed a waste disposable product making the frame of a straw triangular: in this way the straw is stronger and can be used instead of ordinary disposable chopsticks. Not only the straw: I also designed a spoon making its head bigger in order to be used not only for yogurt but for the entire meal. This progressive disposable product can be used to reduce the number of disposable items that are often wasted.”

SOYC: “What did inspire you?”

Jeon: “My inspiration came from the concept of recycling: is it good as we think? Of course recycling is better than wasting but the process of re-making goods with the one we recycled cause a lot of pollution. Designing multi-use disposable items we hope to reduce the multitude of disposable goods and decrease the amount of waste (even if is recyclable waste).”

SOYC: “Where did the idea of your project takes its origin and why?”

Jeon: “Since 2012, I have been interested in new concept of sustainable and minimalist straw. I was very curious about it. I don’t know why. I think that straw are very interesting object to design. Moreover, My idea of design is related to make things useful in ordinary life, making it more sustainable. Hence, I thought that straw was a perfect object”


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